Tag Archives: twitter

IBM is suddenly an authority on fashion. Their first prediction? Steampunk will be all the rage in 2013

IBM has some kind of new analysis tool and they studied all the online ‘chatter’ and all the online ‘buzz’ the kids are creating, and came back with this conclusion: Steampunk will be the next major fashion trend of 2013 and beyond.

Unfortunately, there are a few things wrong with this conclusion.

1. Steampunk has already peaked. It was talked about in media (major and indie) around 2009-2010, made some inroads (Target sells Steampunk Halloween costumes) and has since died out in terms of any kind of mass exposure or interest.

2. Steampunk is an established subculture, and will likely stay that way. IBM found that most of the chatter came from those under 30, and on gaming sites. How would this then predict mass infiltration? If anything it shows that a large but very specific subset of people – gamers, fantasy fans, comic con attendeeds, etc. – are into this shit. These are not people who want mainstream exposure, and the mainstream is not dying to dress like a Victorian robot. Note: There are also thousands and thousands of people who think they are pirates. Or go to Renaissance Fairs. Or Burning Man..

3. IBM doesn’t understand young people, fashion or trends. Data analysis and technology cannot (and will not) ever accurately predict behavior, style or trends in fashion, art, music, etc. Just because people are talking about something, and are talking MORE about something than they did the year before, doesn’t mean that it’s a trend, and that even more people will follow suit. If anything, it means the trend is already on its way out. Trends may spread online, but they are born in the real world, by real people, who embody them in their real lives. Not their online lives. Not their avatars or personas. I don’t think IBM gets this.

By the way, their next prediction? Furries in 2015.

Link to their study HERE.

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Lady Gaga – Social Media Superstar

According to Forbes, she’s more powerful than Oprah.

Much is said these days about Lady Gaga and her team’s marketing genius, as evidenced by her rapid ascent to the top of the charts, her incessantly played tunes, and her ability to license her brand. Regardless of your opinion of her, there is something to be learned from her marketing prowess, specifically her use of social media. From 10 million Twitter followers to GagaVille, she is a master at engagement.

Here The Next Web talks about the secrets to her success.

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Charlie Sheen, Social Media SUPERSTAR

Fastest person to reach one million Twitter followers (currently at 2.5 mil)

For better or worse, expert at using it to communicate directly with fans

In on week gone from watching the conversation around him unfold to literally taking control of that conversation

Now, he’s taken control of internships.com in search of an intern. Within the first hour of his tweet – #TigerBloodInternship – internships.com had more than 95,000 visits (currently has 74,040 applications from 181 countries)

WINNER

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Shit My Dad Says

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UPDATED:  Interview with Justin From ShitMyDadSays

Yeah, you’be probably already heard about it.  About the guy who lives with his 73 year old dad and posts the funny shit he says on Twitter.  But so what?  It’s f’in funny.  A sampling:

(watching the Little League World Series) “These kids are all fat. I remember when you were in little league…. You were fat.”

“You know, sometimes it’s nice having you around. But now ain’t one of those times. Now gimmie the remote we’re not watching this bullshit.”

“How the fuck should I know if it’s still good? Eat it. You get sick, it wasn’t good. You people, you think I got microscopic fucking eyes.”

“Who is this woman?….Kate Beckinsale? Well, you can tell Kate Beckinsale she sucks.”

“You need to flush the toilet more than once…No, YOU, YOU specifically need to. You know what, use a different toilet. This is my toilet.”

“Don’t touch the bacon, it’s not done yet. You let me handle the bacon, and i’ll let you handle..what ever it is you do. I guess nothing.”

“Your brother brought his baby over this morning. He told me it could stand. It couldn’t stand for shit. Just sat there. Big let down.”

“Love this Mrs. Dash. The bitch can make spices… Jesus, Joni (my mom) it’s a joke. I was making a joke! Mrs. Dash isn’t even real dammit!”

twitter.com/shitmydadsays

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Woman sued for 50k for a Tweet

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From CNET:

She only had 15 Twitter followers.

And, according to CBS2 Chicago, Amanda Bonnen, a local resident, wanted those followers to know about her mold.

Well, not her mold exactly, but the mold she claimed had taken up residence in her residence.

So she tweeted: “Who said sleeping in a moldy apartment was bad for you? Horizon realty thinks it’s okay.”

Horizon Realty was pissed, and the company  sued Bonnen for publishing false and defamatory information.

The suit suggests that Bonnen’s tweet adversely affected its excellent reputation, an adverse effect that might be mitigated somewhat by compensation of $50,000.

This might be a lesson for residents of Cook County, Ill., to be very careful when it comes to social networking. This is, after all, the county in which the sheriff tried to sue Craigslist.

But one does wonder whether Bonnen brought up the alleged mold to her landlord before tweeting. If Horizon Realty really does uphold its allegedly excellent reputation, surely the company would have done something about it.

And if Bonnen really wanted only her 15 followers to know about her alleged moldy misery, might she not have sent 15 direct messages? Or, at least, kept her Twitter feed private?

There again, how did Horizon Realty hear about her tweet? Was one of Amanda Bonnen’s 15 followers a mold mole?

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My Tweet is Going to the MOON

moon

I just won Wired Science’s Moon Bounce Contest.  Check it out!

Tweet Me to the Moon, Let Me Play Among the Nerds

Here’s the winning Tweet:

@russjosephs Hey Aliens: Yeah, you have cool spaceships that fly at lightspeed and communicate tele-whatically. But you know what we got? Federline

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Twatter the new Twitter?

Twatter – Who are you doing?

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